Search Engine Optimisation For Estate Agents

Search engine optimisation (SEO), is a digital marketing practice that focuses on growing online visibility by bringing your website up through the organic search listings. Research shows that 75% of searchers will never scroll past the first page, and as many as 25% will click on the first result, so being in this space is extremely valuable for your estate agents.

Boost Your Site up the Rankings

We use a huge range of search engine optimisation methods to get your estate agents website moving up through the ranks and onto the first page of Google. Search engine optimisation encompasses both technical and creative aspects, and we take care of both.

The first step to boosting your site is conducting keyword research, this is to ensure we are ranking for the terms your potential customers will be searching for. Targeting a keyword such as ‘estate agent London’, for example, will be highly competitive. Opting for smaller terms such as ‘estate agent NW2’ may have a lower search frequency but may result in better visibility.

We then engage in on page and off page SEO to boost your ranking. This includes tweaking content on your site, writing blogs, posting regularly on social media as well as improving links to your site from other, external pages.

Why Choose Fast Generations?

Not only do we offer search engine optimisation for estate agents, but we also offer a range of digital marketing services that go hand in hand with this. The design of your website, for example whether it is optimised for mobile, can impact your search engine optimisation ranking, and so it is important to consider factors such as these too. Opting to work with a full service agency means you prevent the stress and headache that often occurs when dealing with 6 separate agencies, who all offer different services. We will be your only point of call for all your marketing needs.

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